Since Instagram is accessed primarily on mobile devices this can be tricky to determine since users can take a quick peek at their Instagram feed at anytime and anywhere. This makes it harder to determine viewing and interaction habits vs other social networking sites. Take into consideration these two major factors that will affect your own best time to post:
Usually it works like this. Either you contact or get contacted by the company wanting an Instagram promotion. Depending on the size of the company and budget, they may attach a contract or Instagram ambassador agreement. Companies that are familiar with promotions will often send you an Instagram ambassador promo packages like these:
Can Instagram be the single biggest opportunity for social media marketing next year? Instagram has been the one social platform that hasn't been making too much noise in comparison to Facebook, Snapchat and Twitter. Instagram's consistency is what has made it the fastest growing platform. This Instagram infographic created by MDG Advertising proves why marketers worldwide should be incorporating Instagram into their marketing budgets.
Have you heard of Boomerang? It is a video maker app created by Instagram. The app allows users to create short and shareable animations that play from the end to the beginning and from the beginning to the end- the name Boomerang says it all.
Did you know that 88.2% of US companies use at least one social media platform this year? With this said, not all social platforms are growing at the same rate. According to the new eMarketers forecast, marketers are flocking to Instagram. 32.3% of US companies with 100 employees or more will use Instagram for marketing in 2015. This number will increase by 16.5% to 48.8% in 2016. 70.7% of US companies will use Instagram for marketing by 2017.
Do you want increased brand recognition? As a social media platform, Instagram is an effective way to do this. With advertising options now available for all advertisers, integrating Instagram with your brand's marketing approach helps build your brand, grow your business, and reach a wider audience and younger demographic.
Instagram was founded by Kevin Systrom and Mike Krieger in 2010, when social media was heading a new direction. Facebook started the social bandwagon, followed by Twitter. What do people like sharing the most? It's no surprise that people like sharing pictures and Instagram was born.
As Instagram celebrates it's fifth birthday and over 400 million followers Tuesday, they confirmed top five accounts for the first time. Congrats to Taylor Swift for being number one and reaching 49.7 million followers on Instagram.
We have all been there on Instagram. Posting a photo that got very little likes... but why? Maybe you just picked the wrong filter or had bad lighting in your latest selfie on Instagram. Did you know that some of the superficial stuff can make all the difference on Instagram?
Why should Instagram be your businesses first consideration for advertising initiatives? Instagram users are very engaged with branded content. Instagram has seen a substantial increase in engagement per post for top brands in recent years.