Usually it works like this. Either you contact or get contacted by the company wanting an Instagram promotion. Depending on the size of the company and budget, they may attach a contract or Instagram ambassador agreement. Companies that are familiar with promotions will often send you an Instagram ambassador promo packages like these:
Instagram has skyrocketed to over 300 million monthly active users in the last five years. Did you know that Instagram has a much higher engagement ratio in comparison to other social networks? In fact Instagram's ratio of interactions to followers was 140 times greater than Twitter according to Forrester research. How can you participate in the conversation on Instagram?
Smart car has created an interesting Instagram experience promoting the 2016 Smart Fortwo, which is designed for two people as the name suggests. Two separate Instagram accounts were created: @fortwo_jake and @fortwo_jill, with each telling half of the story. First you have to place your mobile devices side by side with your favorite sidekick to scroll through "a story of the two characters' missed connection," says Smart car.
In September, when Instagram advertising became open for all advertisers this was an invitation for brands to repurpose their content. Did you know that the perfect Instagram ad may vary from the perfect Instagram post? This Instagram infographic created by Bannerwatch goes into detail about the elements of a successful Instagram ad.
Did you know that 88.2% of US companies use at least one social media platform this year? With this said, not all social platforms are growing at the same rate. According to the new eMarketers forecast, marketers are flocking to Instagram. 32.3% of US companies with 100 employees or more will use Instagram for marketing in 2015. This number will increase by 16.5% to 48.8% in 2016. 70.7% of US companies will use Instagram for marketing by 2017.
Why should Instagram be your businesses first consideration for advertising initiatives? Instagram users are very engaged with branded content. Instagram has seen a substantial increase in engagement per post for top brands in recent years.
Since Facebook doesn't talk much about money they make off Instagram, there are many speculations made. The most recent being MofettNathanson, an analyst firm which predicted today that Instagram will bring in $600 million in revenue over the next year. This number is only expected to increase within the next two to three years with revenues forecast at $1.8 billion.
Did you know that Instagram ads could change the app industry by attracting more engaged users? Adjust, a mobile analytics firm just released a private beta test study of how well users engaged with the apps downloaded on photo sharing network Instagram.
Have you noticed ads embedded in your Instagram feed? Well I got some some bad news for you Instagrammers. Expect even more ads in your feed starting September 30.