On Tuesday, Instagram the popular photo sharing app announced that users will now be able to follow specific hashtags on Instagram. What does this mean to you? You can now follow hashtags that interest you the same as they would follow a user profile.
Can Instagram be the single biggest opportunity for social media marketing next year? Instagram has been the one social platform that hasn't been making too much noise in comparison to Facebook, Snapchat and Twitter. Instagram's consistency is what has made it the fastest growing platform. This Instagram infographic created by MDG Advertising proves why marketers worldwide should be incorporating Instagram into their marketing budgets.
Did you know that 88.2% of US companies use at least one social media platform this year? With this said, not all social platforms are growing at the same rate. According to the new eMarketers forecast, marketers are flocking to Instagram. 32.3% of US companies with 100 employees or more will use Instagram for marketing in 2015. This number will increase by 16.5% to 48.8% in 2016. 70.7% of US companies will use Instagram for marketing by 2017.
What photos get the most likes and comment on Instagram? This infographic created by Hubspot studied 1.5 million photos from 538, 270 users...